Planning promotion for garden plots in Brentwood

Planning promotion isn’t the right answer for every garden in Brentwood, and we’d rather say so at the outset than after months of work. It is more usual on larger sites, because part of the cost of surveys, legal work and marketing is fixed whether the plot takes one home or several.

Where it fits, the deal is simple to describe. We fund the application, the plot is sold with permission, and we’re paid from the sale, after recovering what we spent on planning up to the agreed limit. You pay nothing at the start. Where it doesn’t fit, we’ll explain the other routes, from an outright sale to a joint venture, and leave the choice with you.

White architectural model of a house at the front of a plot with two new homes at the end of the garden
Planning authority
Brentwood Borough Council
Postcodes
CM13, CM14, CM15
Noon sun, 21 March
About 38°
Shadow from a 5 m eaves line
About 6.3 m
Planning plan
Local Plan
County
Essex

Before you decide in Brentwood

On many backland plots, access matters more than size. A long garden in Brentwood may have no route to the road wide enough for cars, bins and emergency vehicles, and Brentwood Borough Council will look closely at the effect of a new drive on the homes either side of it.

For homes in CM13, CM14 and CM15 we look at access first: the width beside the house, visibility at the pavement, and whether a strip of land owned by someone else sits in the way. If access only works by joining with a neighbour, we’ll say so, and promoting the combined site may be the better route.

Section showing noon sun and shadows in Brentwood: about 38 degrees on 21 March and 15 degrees on 21 December21 m21 Mar, noon: sun 38°, shadow 6.3 m21 Dec, noon: sun 15°, shadow 18.7 mExistingNew home
This section is worked out for the latitude of Brentwood: around 38° of sun at midday in late March and about 15° at midwinter. It shows why the gap between your house and a new home behind it is about light as well as privacy. Garden assumed to face north.

From first call to decision

Here’s what happens after you contact us about a garden in Brentwood. We start with a free desktop appraisal of your title plan, access and the policies in the council’s Local Plan, then talk it through with you. If it looks viable, we visit. If promotion fits, we send heads of terms, and your solicitor reviews them, with reasonable legal fees covered up to an agreed cap, before anything is signed.

  1. Free plot appraisal

    We check your title plan, access, the surrounding gardens and the policies in the council’s Local Plan as a desktop exercise, then talk it through with you. If it looks viable, we visit. No cost and no obligation.

  2. Heads of terms

    We set out the deal in writing: the term, how our fee works, the cap on planning costs we can recover, the minimum price, the marketing approach and the cap on your reasonable legal fees that we cover.

  3. Agreement signed

    Your solicitor and ours turn the heads of terms into a promotion agreement. It’s usually protected by an entry on your title, and if your house is mortgaged, your lender is asked to consent early.

  4. Marketing and sale

    With permission granted, the plot is marketed as the agreement sets out. You see the offers and approve the buyer, and the plot can’t be sold below the minimum price without your written consent.

Worth checking early

  • Promotion takes longer than a straight sale: planning, then marketing, then completion, and each stage can run on.
  • On a single small plot, fixed costs and our fee take a bigger share of the sale price than on a larger site.
  • Planning may be refused. You keep your land and owe nothing for planning, but the months spent can’t be given back.

Questions about garden plots in Brentwood

Can neighbours in Brentwood combine gardens for a planning promotion?

Yes, and promotion often works better that way. Adjoining gardens can share one access and allow a better layout. Each owner keeps their house, signs an agreement setting out how proceeds are shared, and takes advice from their own solicitor. We can appraise the combined land as one site first.

Who decides a planning application for a garden plot in Brentwood?

Brentwood Borough Council decides it, using the council’s Local Plan and national policy in the NPPF. Nobody can promise the outcome. Under promotion we prepare and submit the application at our cost and deal with the council’s questions, but the decision is the council’s, and it can grant, refuse or ask for changes.

How is a promoted garden plot in Brentwood sold?

After permission, an agent agreed with you markets the plot to builders, developers and self-builders. You see the offers and approve the buyer. The plot can’t be sold below the agreed minimum price without your written consent, and any offer from us has to stand up against the open market.

Does a mortgage on my Brentwood home stop a planning promotion?

No, but your lender has to be involved. The lender’s charge covers the garden, so it must agree to release the plot before it’s sold, and some lenders want to approve the promotion agreement too. We raise this at the start so it doesn’t delay a sale later.

Other options in Brentwood

Planning promotion near Brentwood

Find out what your garden could become

Free garden plot appraisal. No cost, no obligation, and a straight answer if it won’t work.