Planning promotion for garden plots in Irlam

If you’d rather find out what the market pays for your Irlam garden plot once it has planning than accept a fixed figure today, planning promotion is built for that. We pay to seek permission, an agreed agent markets the plot if it is granted, and you approve the buyer and the terms.

A minimum price agreed at the start means the plot can’t be sold below it without your written consent. Sale costs, our capped planning costs and our fee are deducted on completion, and the balance goes to you through your solicitor. Value depends on the plot’s location, size, access and permission, so we won’t guess a figure before the appraisal.

White architectural model of a house at the front of a plot with two new homes at the end of the garden
Planning authority
Salford City Council
Postcodes
M44
Noon sun, 21 March
About 37°
Shadow from a 5 m eaves line
About 6.7 m
Planning plan
Local Plan
County
Greater Manchester

Irlam: light, access and policy

At noon on 21 March the sun over Irlam sits about 37° above the horizon, so a two-storey eaves line around 5 m high casts a shadow of roughly 6.7 m. By 21 December, with the sun at about 13°, that shadow is far longer. Salford City Council will weigh how a new home affects daylight and sunlight to your house and the gardens next door.

Under promotion we test this before applying, because a refusal on overshadowing costs time even though it doesn’t cost you money. Moving the new home, lowering the eaves or turning the roof can make the difference.

Section showing noon sun and shadows in Irlam: about 37 degrees on 21 March and 13 degrees on 21 December21 m21 Mar, noon: sun 37°, shadow 6.7 m21 Dec, noon: sun 13°, shadow 21.5 mExistingNew home
Noon sun in Irlam on 21 March sits about 37° above the horizon, so a typical two-storey eaves line (about 5 m) throws a shadow of roughly 6.7 m. In December the sun is only about 13° up and shadows stretch much further. Drawn for a garden facing north, where it matters most.

What happens next in Irlam

The first step for a Irlam garden is a conversation and a desktop check, at no cost. We then send written heads of terms covering the term, minimum price, cost cap and fee. Once the agreement is signed, we commission surveys and drawings, take pre-application advice from Salford City Council where it helps, and submit the application. Marketing starts only after permission is granted.

  1. Free plot appraisal

    We check your title plan, access, the surrounding gardens and the policies in the council’s Local Plan as a desktop exercise, then talk it through with you. If it looks viable, we visit. No cost and no obligation.

  2. Heads of terms

    We set out the deal in writing: the term, how our fee works, the cap on planning costs we can recover, the minimum price, the marketing approach and the cap on your reasonable legal fees that we cover.

  3. Agreement signed

    Your solicitor and ours turn the heads of terms into a promotion agreement. It’s usually protected by an entry on your title, and if your house is mortgaged, your lender is asked to consent early.

  4. Marketing and sale

    With permission granted, the plot is marketed as the agreement sets out. You see the offers and approve the buyer, and the plot can’t be sold below the minimum price without your written consent.

Worth checking early

  • Promotion takes longer than a straight sale: planning, then marketing, then completion, and each stage can run on.
  • You can’t sell the plot to anyone else while the agreement runs, so the term length matters.
  • The plot’s price isn’t known until it’s marketed with permission; it depends on location, size, access and the permission itself.

Irlam: questions to ask

Who decides a planning application for a garden plot in Irlam?

Salford City Council decides it, using the council’s Local Plan and national policy in the NPPF. Nobody can promise the outcome. Under promotion we prepare and submit the application at our cost and deal with the council’s questions, but the decision is the council’s, and it can grant, refuse or ask for changes.

How is a promoted garden plot in Irlam sold?

After permission, an agent agreed with you markets the plot to builders, developers and self-builders. You see the offers and approve the buyer. The plot can’t be sold below the agreed minimum price without your written consent, and any offer from us has to stand up against the open market.

Do I pay anything upfront for planning promotion in Irlam?

No. We fund the surveys, drawings and planning fees. Those costs are recovered from the sale proceeds, within a cap set in the heads of terms, only if a sale with planning happens. Your reasonable legal fees for the agreement are also covered up to an agreed cap.

What happens if planning is refused for my garden in Irlam?

You keep your land and owe nothing for planning, because our costs are only recovered from a sale with planning. Within the term we may revise the scheme and reapply, or appeal if the grounds are strong. If there’s no realistic route to permission, the agreement ends.

Other options in Irlam

Planning promotion near Irlam

Find out what your garden could become

Free garden plot appraisal. No cost, no obligation, and a straight answer if it won’t work.