Planning promotion for garden plots in Norwich

If you own a long or wide garden in Norwich, planning promotion lets you have the plot sold with planning permission without paying for the application yourself. We fund the surveys, drawings and planning fees, the plot is marketed once permission is granted, and our capped costs and fee come out of the sale proceeds.

You keep your house and approve the buyer. Nothing is paid upfront, and if no sale with planning happens, you owe us nothing for planning. We cover your reasonable legal fees for the agreement up to a cap set in the heads of terms, so your own solicitor can check everything from the start.

White architectural model of a house at the front of a plot with two new homes at the end of the garden
Planning authority
Norwich City Council
Postcodes
NR1, NR2, NR3, NR4, NR6
Noon sun, 21 March
About 37°
Shadow from a 5 m eaves line
About 6.5 m
Planning plan
Local Plan
County
Norfolk

What shapes a plot in Norwich

Before we suggest promotion on a garden in Norwich, we read the council’s Local Plan and any design guidance Norwich City Council publishes on garden land. Those documents shape what is realistic: how close a new home can sit to existing windows, how much garden each house keeps, how wide a shared drive needs to be, and how parking and bins are handled.

If the policies point against a plot, it’s better to know at the appraisal than after a refused application. If they support it, the application is written to answer them directly, which gives the council fewer reasons to say no.

Section showing noon sun and shadows in Norwich: about 37 degrees on 21 March and 14 degrees on 21 December21 m21 Mar, noon: sun 37°, shadow 6.5 m21 Dec, noon: sun 14°, shadow 20.2 mExistingNew home
Noon sun in Norwich on 21 March sits about 37° above the horizon, so a typical two-storey eaves line (about 5 m) throws a shadow of roughly 6.5 m. In December the sun is only about 14° up and shadows stretch much further. Drawn for a garden facing north, where it matters most.

The next steps, locally

Here’s what happens after you contact us about a garden in Norwich. We start with a free desktop appraisal of your title plan, access and the policies in the council’s Local Plan, then talk it through with you. If it looks viable, we visit. If promotion fits, we send heads of terms, and your solicitor reviews them, with reasonable legal fees covered up to an agreed cap, before anything is signed.

  1. Free plot appraisal

    We check your title plan, access, the surrounding gardens and the policies in the council’s Local Plan as a desktop exercise, then talk it through with you. If it looks viable, we visit. No cost and no obligation.

  2. Agreement signed

    Your solicitor and ours turn the heads of terms into a promotion agreement. It’s usually protected by an entry on your title, and if your house is mortgaged, your lender is asked to consent early.

  3. Marketing and sale

    With permission granted, the plot is marketed as the agreement sets out. You see the offers and approve the buyer, and the plot can’t be sold below the minimum price without your written consent.

  4. Completion and payout

    On completion, sale costs, our capped planning costs and our fee come out of the proceeds in the order the agreement sets. The balance is paid to you through your solicitor.

Worth checking early

  • You can’t sell the plot to anyone else while the agreement runs, so the term length matters.
  • You’ll live next to whatever is built, so the layout, windows and new boundary affect your house too.
  • Planning may be refused. You keep your land and owe nothing for planning, but the months spent can’t be given back.

Your questions, answered for Norwich

How is a promoted garden plot in Norwich sold?

After permission, an agent agreed with you markets the plot to builders, developers and self-builders. You see the offers and approve the buyer. The plot can’t be sold below the agreed minimum price without your written consent, and any offer from us has to stand up against the open market.

Do I pay anything upfront for planning promotion in Norwich?

No. We fund the surveys, drawings and planning fees. Those costs are recovered from the sale proceeds, within a cap set in the heads of terms, only if a sale with planning happens. Your reasonable legal fees for the agreement are also covered up to an agreed cap.

Does a mortgage on my Norwich home stop a planning promotion?

No, but your lender has to be involved. The lender’s charge covers the garden, so it must agree to release the plot before it’s sold, and some lenders want to approve the promotion agreement too. We raise this at the start so it doesn’t delay a sale later.

Can neighbours in Norwich combine gardens for a planning promotion?

Yes, and promotion often works better that way. Adjoining gardens can share one access and allow a better layout. Each owner keeps their house, signs an agreement setting out how proceeds are shared, and takes advice from their own solicitor. We can appraise the combined land as one site first.

Other options in Norwich

Planning promotion near Norwich

Find out what your garden could become

Free garden plot appraisal. No cost, no obligation, and a straight answer if it won’t work.