Backland Development
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Planning promotion for garden plots in Alton

We’re a new brand within the S&K Group, and planning promotion is one of several routes we offer garden owners in Alton and across Hampshire. It suits owners who want the plot sold with permission, can wait for planning and a sale, and would rather not fund the application themselves.

You keep your house throughout. We prepare and submit the application to East Hampshire District Council, and after permission the plot is marketed through an agreed agent. When the sale completes, sale costs, our planning costs within the agreed limit and our fee are deducted, and the rest is yours. We also pay your solicitor’s reasonable charges for the agreement, within a limit written into the heads of terms.

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White architectural model of a house at the front of a plot with two new homes at the end of the garden
Planning authority
East Hampshire District Council
Postcodes
GU34
Noon sun, 21 March
About 39°
Shadow from a 5 m eaves line
About 6.2 m
Planning plan
Local Plan
County
Hampshire

How it plays out in Alton

For homes in GU34, a garden plot with planning permission doesn’t have to sell to a buyer from the same street. A promoted plot can be offered to builders and self-builders from Alton or nearby places such as Bordon, Basingstoke and Fleet, and from further afield, through an agent agreed with you. The aim is enough interest to test the price properly, rather than one quiet offer.

You see every offer, approve the buyer and keep the protection of a minimum price. If we want to bid ourselves, the price has to stand up against the open market, for example through an independent valuation.

Section showing noon sun and shadows in Alton: about 39 degrees on 21 March and 15 degrees on 21 December21 m21 Mar, noon: sun 39°, shadow 6.2 m21 Dec, noon: sun 15°, shadow 18.1 mExistingNew home
Noon sun in Alton on 21 March sits about 39° above the horizon, so a typical two-storey eaves line (about 5 m) throws a shadow of roughly 6.2 m. In December the sun is only about 15° up and shadows stretch much further. Drawn for a garden facing north, where it matters most.

From first call to decision

From first call to completion, a promotion in Alton runs in clear stages: free appraisal, heads of terms, agreement, planning application, marketing and sale. You decide at the points that matter most, signing the agreement, setting the minimum price and approving the buyer. Timing depends on the council’s workload, any extra reports it asks for and the buyer’s solicitors, so we give a realistic range rather than a promise.

  1. Free plot appraisal

    We check your title plan, access, the surrounding gardens and the policies in the council’s Local Plan as a desktop exercise, then talk it through with you. If it looks viable, we visit. No cost and no obligation.

  2. Heads of terms

    We set out the deal in writing: the term, how our fee works, the cap on planning costs we can recover, the minimum price, the marketing approach and the cap on your reasonable legal fees that we cover.

  3. Agreement signed

    Your solicitor and ours turn the heads of terms into a promotion agreement. It’s usually protected by an entry on your title, and if your house is mortgaged, your lender is asked to consent early.

  4. We apply for planning

    We commission the surveys and drawings, take pre-application advice where it helps, submit the application and deal with the council’s questions. You pay nothing at this stage, and the decision is the council’s.

Worth checking early

  • The plot’s price isn’t known until it’s marketed with permission; it depends on location, size, access and the permission itself.
  • On a single small plot, fixed costs and our fee take a bigger share of the sale price than on a larger site.
  • You’ll live next to whatever is built, so the layout, windows and new boundary affect your house too.

Your questions, answered for Alton

What happens if planning is refused for my garden in Alton?

You keep your land and owe nothing for planning, because our costs are only recovered from a sale with planning. Within the term we may revise the scheme and reapply, or appeal if the grounds are strong. If there’s no realistic route to permission, the agreement ends.

Is planning promotion available for a single garden in Alton?

Yes, if the plot is suitable, though promotion is more usual on larger sites. On one modest garden, the fixed costs of planning, legal work and marketing take a bigger share of the sale. After the free appraisal we’ll tell you whether promotion, a sale subject to planning or an option suits your garden best.

Do I pay anything upfront for planning promotion in Alton?

No. We fund the surveys, drawings and planning fees. Those costs are recovered from the sale proceeds, within a cap set in the heads of terms, only if a sale with planning happens. Your reasonable legal fees for the agreement are also covered up to an agreed cap.

Can neighbours in Alton combine gardens for a planning promotion?

Yes, and promotion often works better that way. Adjoining gardens can share one access and allow a better layout. Each owner keeps their house, signs an agreement setting out how proceeds are shared, and takes advice from their own solicitor. We can appraise the combined land as one site first.

Other options in Alton

Planning promotion near Alton

Find out what your garden could become

Free garden plot appraisal. No cost, no obligation, and a straight answer if it won’t work.

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